Vice President Kamala Harris and Minnesota Governor Tim Walz are set to embark on a bus tour across South Georgia on August 30, 2024. This marks their second such tour in two weeks and the first major campaign effort since the conclusion of the Democratic National Convention on August 22, 2024.
The tour, culminating in a rally in Savannah on August 31, 2024, underscores the Democratic campaign's commitment to competing in Georgia, a state that has emerged as a critical battleground in the upcoming November 2024 election. Georgia, with its 16 electoral votes, has become increasingly important in the race for the White House.
This strategic move reflects Harris's efforts to extend her reach beyond metropolitan areas and engage voters in suburban and rural communities. Political science professor Andra Gillespie from Emory University in Atlanta emphasizes the importance of this approach:
"You cannot neglect the southern part of the state of Georgia and think you can win. You have to run up high margins in traditionally Democratic areas like Atlanta, and you also have to hold your own in traditionally Republican areas, recognizing that there are Democrats everywhere in the state."
The campaign aims to showcase Georgia's diversity, targeting a broad coalition of voters including rural, suburban, and urban Georgians, with a particular focus on Black voters and working-class families. This strategy aligns with Georgia's rich demographic tapestry, as the state is home to various communities and is the largest state east of the Mississippi River in land area.
Georgia's political landscape has shifted in recent years. In 2020, Joe Biden narrowly won the state, becoming the first Democrat to do so since Bill Clinton in 1992. However, recent polls have shown former president Donald Trump leading in the state by three percentage points, according to The Washington Post's polling average.
Both Democrats and Republicans have intensified their focus on Georgia. Harris held a rally in Atlanta last month, drawing over 10,000 attendees, while Trump and his running mate, Senator JD Vance of Ohio, held a similar event shortly after.
The upcoming bus tour is expected to feature more intimate settings, following the template set during Harris and Walz's recent tour through Western Pennsylvania. This approach allows for closer interactions with voters and showcases the campaign's grassroots efforts.
In a bid to court Republican voters, Harris's campaign has also reached out to moderate conservatives. During the Democratic National Convention, they featured Geoff Duncan, Georgia's former lieutenant governor, who urged fellow Republicans to "dump Trump."
As the campaign progresses, Harris will need to secure support from moderate and conservative voters to win in Georgia, where Republicans traditionally outnumber Democrats. This bus tour outside Atlanta's metropolitan area is a strategic move to reach these crucial swing voters.
Georgia, known as the "Peach State," offers more than just political significance. It boasts a rich history as one of the original 13 colonies and is home to numerous cultural and economic landmarks. From the bustling Hartsfield-Jackson Atlanta International Airport to the prestigious Masters golf tournament in Augusta, Georgia's diverse offerings mirror the varied electorate Harris and Walz aim to engage during their tour.
As the November 2024 election approaches, the importance of Georgia in shaping the national political landscape cannot be overstated. The outcome of this bus tour and subsequent campaign efforts in the state may well determine the path to the White House.