Back in 2016‚ Kamala Harris and Democratic partyʼs money-raising machine hit a remarkable milestone — they collected over $1B for their presidential bid (which was quite a big deal for that time-period)
Despite losing to Donald Trump‚ the campaign didnt stop asking supporters for more cash. The interesting part is how they went about it: instead of mentioning any campaign debts they focused on other hot-button issues. Their post-election money requests talked about stuff like Trumps cabinet picks and some still-undecided Congress races that were still being counted up
The fundraising emails kept coming but they were super-careful about how they worded things — avoiding direct mentions of campaign debt while pushing different political buttons. They used a smart-ish strategy: focusing on what the other side was doing instead of their own financial needs; which seemed to work ok with their donor base
The whole thing showed how political fundraising works these days — its not just about election day but keeps going even after the votes are counted (and sometimes even after youʼve lost)