Harris Gains Momentum: Favorability Rises as Election Approaches

As the 2024 Democratic National Convention approaches, Vice President Kamala Harris is experiencing a notable uptick in support. A recent poll conducted by The Associated Press-NORC Center for Public Affairs Research reveals that 48% of U.S. adults now hold a favorable view of Harris, marking a significant increase from 39% earlier in the summer.

This surge in popularity comes at a crucial time, as Harris prepares to lead the Democratic ticket in the upcoming November election. The Vice President's current favorability ratings surpass those of both former President Joe Biden and former President Donald Trump, positioning her as a formidable contender in the race.

Harris's rise in popularity is particularly evident among key demographic groups. The poll indicates increased support from Democrats, independents, women, and young adults under 30. Notably, half of adults under 30 now view Harris favorably, up from 34% in June.

The Vice President continues to maintain strong support among Black adults, with approximately two-thirds expressing a positive view. This aligns with Harris's historic position as the first woman, first Black person, and first person of South Asian descent to be elected Vice President of the United States.

However, challenges remain for the Harris campaign. The poll reveals that about half of men and 60% of white men without a college degree hold an unfavorable view of the Vice President. Conversely, Harris fares better among white women, particularly those with college degrees, with about 60% viewing her favorably.

Individual voters shared their perspectives on Harris's candidacy. Johnita Johnson, a 45-year-old Black woman from North Carolina, expressed support for Harris while emphasizing the importance of realistic campaign promises. Brian Mowrer, a 64-year-old retiree from Wisconsin, cited Harris's stance on Supreme Court nominations and abortion rights as key factors in his decision to support her.

"If (Harris) was able to do exactly what she wants to do and what she says she would do, she would do an awesome job. Well, we all know that is not going to go like that. She may get to do some of the things that she wanted to do. Will she do everything? I can't say that she will. And she can't promise me that."

As the election approaches, Harris's campaign will likely focus on maintaining her current support while addressing potential weaknesses. The Vice President's background as a former U.S. Senator from California and her experience as Attorney General of California from 2011 to 2017 may prove valuable in appealing to a broad range of voters.

It's worth noting that Harris has been an advocate for various issues throughout her career, including LGBTQ+ rights and environmental justice. She co-sponsored the Climate Equity Act of 2020, which aims to ensure that environmental and climate policies benefit low-income communities.

As the first graduate of a historically black college or university (HBCU) to be selected as a major party's VP candidate, Harris's journey to the White House has been groundbreaking. Her diverse background, with a mother from India and a father from Jamaica, reflects the multicultural fabric of American society.

The poll, conducted from August 8-12, 2024, surveyed 1,164 adults and has a margin of sampling error of plus or minus 3.8 percentage points. As the campaign intensifies, all eyes will be on Harris to see if she can maintain this momentum and secure victory in November.