Laura Whitaker is a strong believer in accessibility to self-care products.
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Laura Whitaker is a strong believer in accessibility to self-care products.
"We believe that natural skincare doesn't have to be expensive," explains the Ontario-based Haudenosaunee entrepreneur. . "I love the feeling of using high-quality natural skincare and want to bring that experience to as many people as possible."
That's why her brand Wildcraftoffers All of our individual products offer a range of natural health products, from face serums to body creams, priced under $35. Caught up with Whitaker for more details.
Q. For those unfamiliar, what is Wildcraft?
A. Wildcraft We are a handmade skin care company based in Toronto. We create slow-crafted, luxurious and affordable natural health products designed to enhance your daily ritual.
Q. Unique
A. We believe that enhancing the simple moments of everyday life has the transformative power. believe. Yes, our formulas will nourish your skin and give you a radiant glow, but the true purpose of our products is to inspire, pause, slow down and take some time for yourself.
Q. Tell us more about your product formulations.
A. Our quality products are carefully handcrafted in our Toronto studio and made for everyday use. We carefully select pure, potent, and naturally effective ingredients that are cruelty-free and harvested using ethical practices.Our products are designed to look beautiful in your space. Packed in a designed, simple and minimalist recyclable glass and aluminum package.
Skincare can be overwhelming at times. That's why we've developed curated sample kits and product sets for those who aren't sure which products are best for their skin type. Discover new products risk-free or at discounted prices.
Q. Who are your target customers?
A. Wildcraft is for those who want to experience the healing effects of nature and who enjoy bringing moments of calmness, mindfulness and happiness into their daily lives. It's for routine. With products for every skin type, whether dry, oily, combination or in-between, all formulas are designed with sensitive skin in mind.
Q. Are there any "hero" products in your lineup? If so, which ones are the most popular?
A. Our Restore Face Cream is a bestseller. A nourishing daily moisturizer with natural ingredients like organic rosehip seed oil, sunflower-infused calendula oil, and geranium to deeply hydrate, soften, and soothe dry, dehydrated, or mature skin. It looks and tightens.
Q. Finally, where can I check out your products?
A. You can find our products on our website Available at wildcraftcare.ca and retailers nationwide, including Indigo Robson in Vancouver.
Aharris@postmedia.com
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