LEGO Biopic "Piece by Piece" Unveils Pharrell Williams' Life at TIFF

Pharrell Williams' animated biopic "Piece by Piece," using LEGO characters, premieres at Toronto International Film Festival. The unique format aims to universalize the artist's story and showcase his synesthetic experiences.

September 10 2024 , 11:31 PM  •  555 views

LEGO Biopic "Piece by Piece" Unveils Pharrell Williams' Life at TIFF

The Toronto International Film Festival (TIFF) witnessed a unique premiere on September 10, 2024, as Pharrell Williams attended the international debut of his animated biopic "Piece by Piece." This innovative film employs LEGO characters to narrate the life story of the renowned musician and producer.

Pharrell Williams, a 13-time Grammy Award winner, including three for Producer of the Year, expressed his enthusiasm for the LEGO format, stating that it "helps to universalize the story so that it can be received by anyone that comes from a marginalized community." This approach aligns with LEGO's global appeal, considering the company has produced over 600 billion parts since its inception in 1932.

The film features voice contributions from notable artists such as Gwen Stefani, Kendrick Lamar, and Jay-Z. Stefani, formerly the lead singer of No Doubt, and Lamar, a 17-time Grammy winner and Pulitzer Prize recipient, bring their unique talents to the project. Jay-Z, one of the world's best-selling music artists with over 140 million records sold, also lends his voice to the production.

Director Morgan Neville, known for his Academy Award-winning documentary "20 Feet from Stardom," chose animation as the ideal medium to portray Williams' life. Neville explained, "Pharrell has synesthesia, which means when he hears music, he sees color. The idea that you could actually see the color and make all this stuff come alive and taking the beats he was writing and turn them into physical objects."

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This unique approach to storytelling reflects Williams' innovative spirit, which has been evident throughout his career. As part of the production duo The Neptunes, named Producer of the Decade by Billboard in 2009, and through his own record label i am OTHER, founded in 2012, Williams has consistently pushed creative boundaries.

The film also features an original song titled "Piece by Piece," written by Williams specifically for the project. This addition complements his impressive musical repertoire, which includes the global hit "Happy," the most successful song of 2014, topping charts in over 20 countries.

"Piece by Piece" joins a growing list of LEGO-themed films, following the success of "The LEGO Movie" in 2014. The use of LEGO characters in Williams' biopic demonstrates the versatility of the brand, which has collaborated with numerous franchises including Star Wars, Harry Potter, and Marvel.

The premiere at TIFF, one of the largest publicly attended film festivals in the world, provides a fitting platform for this innovative biopic. As Williams noted, "There's all kinds of people on this planet. All of this continues to be a gift." This sentiment encapsulates the film's aim to present a universally relatable story while celebrating diversity and creativity.

"I didn't want to tell a story that's like poverty porn. That's a usual Hollywood trope and that's not what this is."

Pharrell Williams on the film's approach

"Piece by Piece" stands as a testament to Pharrell Williams' unique vision and the power of innovative storytelling, promising audiences a fresh perspective on the life of one of music's most influential figures.