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Month-long drug advocacy campaign wraps up, reaching out to over 20,000 people in the east

To tackle the rising drug issues in the country, Chithuen Phendhey Tshogpa, a civil society organisation initiated a month-long drug advocacy campaign in the eastern districts. The campaign marked its completion at Nganglam in Pema Gatshel recently.

Chithuen Phendhey Tshogpa undertook the advocacy programme on issues related to drug, alcohol, and mental health in the eastern parts of the country.

And the theme “Yes, We Care”, underscores the urgent need for collective efforts and actions to demonstrate care and support for young people.

“Firstly, when the country is seriously battling the drug issue, it raises the question of our responsibility. How can we contribute to solving the problem while simultaneously addressing the needs of those affected? Such a program was specifically designed to engage participants in finding the answers,” said Tshewang Tenzin, executive director of Chithuen Phendhey Tshogpa.

The campaign emphasised the power of collective action in addressing the root causes of drug abuse, violence and mental health issues among the youth. It also intended to create an environment where young people feel supported, valued and empowered to make positive choices.

In addition, the participants found the advocacy programme beneficial in the fight against drug abuse and related issues.

“We are deeply concerned that Nganglam is becoming a drug trade route. This is happening due to the demand within our society which leads to the inflow of these substances. Thus, our responsibility is to eliminate this demand for drugs within our community,” said Sherab Zangpo, Nganglam Dungpa.

“When someone offers alcohol, it’s crucial to confidently say ‘No’. There should be no hesitation in refusing such offers.  Saying No is always better than falling into abusing drugs. Let’s collectively put an end to drug use,” said Choni Wangmo, a participant from Trashigang.

“In the past, I used to wonder why my friends turned to drugs and alcohol. Through this programme, I have gained a deeper understanding of addiction,” said  Sonam Dhendup, another participant from Trashigang.

“The message I have received is that our time is limited so why destroy it? Instead, let’s be part of the transformation and always choose the right path as a youth,” said Sangay Wangmo, a participant from Pema Gatshel.

“If we start caring for our children from a young age and keep them away from abusive substances, It will significantly reduce the number of drug users in the community,” said Sangay La, another participant, Pema Gatshel.

The advocacy campaign commenced on 31st July in Monggar.

The campaign reached out to more than 20,000 individuals, including youth, working parents, communities, and those struggling with drug and alcohol abuse.

Thinley Dorji, Pema Gatshel

Edited by Sonam Pem