Farhad Moshiri is typically a man of few words in public but he made his vision for Everton clear from the start of his reign.
On acquiring his initial 49.9% stake to take control of the Blues in 2016, the Iranian-born billionaire explained his decision to swap Arsenal – where he had sold his shares – for Everton.
Mr Moshiri said: “I am delighted to take this opportunity to become a shareholder in Everton, with its rich heritage as one of Europe’s leading football clubs.
“There has never been a more level playing field in the Premier League than now.
“Bill Kenwright has taught me what it means to be an Evertonian and I look forward with excitement to working with him to help deliver success for Everton in the future.”
Mr Moshiri's remarks about a level playing field are intriguing given that Financial Fair Play, a restraint that limits the input an ambitious benefactor can invest in a club was just taking hold although it was the season that Leicester City were marching towards their famous shock title win.
The Foxes of course would be handed the trophy after beating Everton 3-1 in what turned out to be Roberto Martinez's penultimate match in charge before he became the first of four sackings in as many years under Mr Moshiri's ownership to date.
What also soon became apparent was Mr Moshiri's aspirations to deal with the Blues long-running stadium issue after failed attempts to relocate over the previous two decades.
Barely a fortnight into his tenure, he addressed fans in programme notes that read: “I know a lot of you want to know what my plans are.
“There is much to be done and things for me to learn, but I can confirm that I have committed to providing additional funds for transfers and retaining our key players to ensure that we have a strong core to build on for the future.
“We will also be looking at the best options in relation to our stadium.
“Goodison Park has served the club extremely well but we need to make sure the club has a suitable stage to perform on for the future.
“We will review the best options and how to finance, especially as it is likely to cost a little more than the £3,000 it apparently did back in 1892.”
Four years on and Everton have now submitted their planning application for their proposed new stadium at Bramley-Moore Dock with the club hoping to begin building work later this year ahead of an expected completion date in 2023.