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A little something that will do a lot of good – sending a greeting to Holocaust survivors in honor of the Jewish New Year - Sponsored Content

In a few days, we will all sit around the holiday table and celebrate the beginning of the Jewish new year. The Jewish new year is often a time of rejoicing and introspection, a time to reflect on the past year as well as take stock of the future.

In addition to celebrating a new beginning, Rosh Hashanah also celebrates family, and optimism. Despite the festive atmosphere, thousands of elderly people in Israel, pioneers who built this country, will yet spend another holiday alone.

As of early 2023, there were about 150,600 Holocaust survivors living in Israel – and about a quarter of them live in poverty. Apart from the severe shortage the survivors experience, one of the main difficulties is the feeling of loneliness they face every day. “Life is very sad when you are left so lonely,” shares Pnina, a 90-year-old Holocaust survivor who receives monthly aid from Latet Israeli Humanitarian Aid, the largest NGO combating poverty in Israel.

A few words that will make a huge difference

Latet invites you to celebrate the New Year by writing greetings and best wishes to impoverished Holocaust survivors who receive assistance from the organization.

Send your exciting blessing and we at Latet will make sure to print it and deliver it to the recipient along with a food box, with the help of our dedicated volunteers.

Latet (“To Give” in Hebrew) was founded in 1996 and is the largest Israeli NGO providing for the basic needs of populations living in poverty and food insecurity. Through a vast network of 210 local associations, Latet operates the leading national food bank and gives food assistance to over 95,000 families in Israel every month.

The organization also runs impactful aid programs and in 2007, Latet decided to take action and address one of Israel’s pressing issues: Holocaust survivors living in poverty.

The “Aid for Life” program was developed to improve the lives of impoverished Holocaust survivors and provide them with medical, physical, and emotional support that enables them to live a life of dignity. The program offers a comprehensive aid package to 1,450 Holocaust survivors, including a monthly food box, medical and paramedical treatments, home repairs as well as social support in the form of personal volunteers who keep them company and help them with everything they need, and social events throughout the year.

Toward the High Holidays, Latet holds holiday dinners in collaboration with private companies for Holocaust survivors. For many of the survivors this is their only opportunity to celebrate the holiday and a rare occasion to socialize. Moreover, the holiday food boxes the organization brings to the survivors include holiday specials such as gefilte fish, honey and honey cookies in an attempt to do everything to make their lives a bit sweeter.

With your help, we can send Holocaust survivors a message of hope for a better year.

Make lonely Holocaust survivors smile and warm their heart by sending them a personal greeting.

How you can do it? Just click here and write your heartfelt thoughts! As soon as you send, Latet will print it on a designed card and send it to a Holocaust survivor.

To whom will the greeting be sent?

The greeting cards will be given to the 1,450 Holocaust survivors who are supported by Latet along with a food box. The survivors live all over the country and each of them has a special story.

Meet some of the survivors who will receive your greetings:


Name: Yossef

Age: 91

Monthly assistance from Latet:  Since 2021.

Yossef was born in Romania. When he was 9 years old, the Nazis came to his home and sent him and his family to the local ghetto. In the ghetto, he and his entire family fell ill with typhus. After a few months, they were sent to a remote ghetto for 3 years, where they suffered greatly. At the end of the war, Yossef lost half of his family. Yossef immigrated to Israel in 1990 and has one son.
A few words: “People need to know that there are so many seniors who are in need of basic things. Food, winter clothes, medicines.”

Name: Yehudit


Age: 94

Monthly assistance from Latet: Since 2010.

Yehudit was born in Hungary. In 1944, the Germans sent her father to Buchenwald concentration camp (there he spent most of the war). Yehudit entered the ghetto with her mother and twin sister. They lived in a 2.5-room apartment with about 30 other people. Yehudit was sent to forced labor and a death march. Fourteen members of her family perished during the war. After the war, Yehudit met her husband, and in 1947 they immigrated to Israel and have 15 great-grandchildren.
A few words: ” The food box helps live a better life. Thanks to the food I’m getting, I can use my limited resources toward     other critical expenses.”


Name: Ida

Age: 87

Monthly assistance from Latet: Since 2009.

Ida was born in Ukraine and was 5 years old when the war broke out. Her mother and brother were murdered, and she was saved by running away to her grandparents. At the end of the war, when she first met her father, she could not recognize him. Ida immigrated to Israel, got married and had 2 children.
A few words: ” It’s very touching that people don’t forget a person who’s facing hardships.”

Name: Sofia

Age: 93

Monthly assistance from Latet: Since 2009

Sofia was born in Romania and was 8 years old when the Nazis arrived, her


mother was killed in the war and her father managed to hide her and her sisters. Later, her father was taken by the Nazis to a labor camp, and she and her sisters stayed with the grandmother who raised them, and they survived in hiding. Together with her twin sister and her father, Sofia immigrated to Israel in 1951. They lived in harsh conditions in transit camps in the Pardes-Hanna area. At the age of 20, Sofia got married and started a family.
A few words: ” It’s hard to be old. I can’t even describe it… Especially being all alone.”

Name: Mia

Age: 83

Monthly assistance from Latet: Since 2015.


Mia was born in Romania. She was 3 when the war broke out, and she and her mother managed to reach Bucharest, there a family hid them in a one-room apartment. Her father was caught and sent to a concentration camp, and she only saw him again at the end of the war. After the war, they remained in Romania but still suffered from severe anti-Semitism. Mia was accepted to medical school in exchange for the promise that she would never immigrate to Israel. She eventually refused to sign and immigrated to Israel in 1966 with her husband and their two sons.
A few words: ” I wish they would take care of us I need to buy everything. What am I going to give up on? Food or medication?”

Click here to cheer up Yossef, Yehudit, Ida, Sofia, Mia, and hundreds of other Holocaust survivors who will, thanks to you, understand that they are not alone.

In addition, one of the ways to help Holocaust survivors is to donate a Holiday food box. We invite you to take part in this important project that provides food and support to those who need it most.

To donate through the Latet website click here