Laurenti Dyogi shares that the ABS-CBN Ball 2023 event focuses on gratitude following the drawbacks the network underwent.
ABS-CBN BALL 2023 – Four years later, this highly-anticipated finally returned for a new chapter and to highlight gratitude.
A night of fun, fashion, and advocacy, this highly anticipated is happening on Saturday, September 30 at Makati Shangri-La.
This event is not just about gathering and togetherness among Kapamilya celebrities and friends but also a night of charity. The event’s beneficiaries are Sagip Kapamilya, Bantay Bata 163, Programa Genio, Bantay Kalikasan, and Integrated Area Development.
Speaking about the event, network executive Laurenti Dyogi expressed that this will stress gratitude following the drawbacks. To recall, in the past years, ABS-CBN has faced challenges such as the COVID-19 pandemic and the franchise denial.
This celebration is for them, who are grateful after everything that has happened.
ABS-CBN’s Head of TV Production and Star Magic expressed that they are grateful for their partners in creating content, artists, and loyal supporters.
He said, “So, pagkakataon natin ‘to magpasalamat sa ating mga naging partners sa different platforms, naging partners nating advertisers, iba pang mga content creators, mga artista natin, lahat ng mga taong nananalig pa rin sa ABS-CBN, ang ating mga manonood, ang ating mga Kapamilya.”
In his personal view, it is essential to look back and be grateful for those who stayed with them and trusted them. It is important to be thankful and it is important to be hopeful. A hope that will fuel them to move forward as there is no other way to do it coming from rock bottom.
Dyogi is also certain that their big stars will be present as this is also one way for them to show their support and gratitude. This is a rare opportunity to gather their stars together.
Since this is a rare opportunity, everyone is preparing for everything from the outfits they will wear to the look they will have. He added based on the report from ABS-CBN, “Kasi ito ‘yong pagkakataon na hindi lang naman taga-ABS ang mga imbitado, may mga imbitado tayo na mga advertisers, mga ilang partners natin sa labas ay makakapiling natin d‘yan.”
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