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MBABANE –  Set to conquer Africa!

The African Women Designers Week (AWDW) has partnered with the Eswatini National Council of Arts and Culture(ENCAC).  This partnership will see 30 local models and 10 designers, who are yet still to be selected, to travel Mozambique on October 27-28 for a conference that will empower them on the topics of gender-based violence (GBV), sex abuse, and premature marriage. AWDW, a GreenWaves African brand, is an annual multicultural event organised by GreenWaves in partnership with the Trans African Centre for Development (TRACED Maputo).  It’s aimed at raising awareness about GBV, sexual abuse of the African girl child, fighting against premature unions, and empowering African women and men through skill acquisition workshops, conferences, business forums and a fashion and art exhibition show. AWDW seeks to foster dialogue, empower individuals affected by GBV and create a business-friendly environment for brands, institutions, and organisations to thrive and make a social impact.

The 40 local creatives will be part of this year’s conference, which will be held at the Gloria Hotel in Maputo, Mozambique. The recruiting of the models for the upcoming conference was announced by GreenWaves Coordinator Okenchukwi Kaise Enyinnah, who cited that the conference will include a fashion and art show with industry players in attendance, highlighting designers and artists from different African countries and cultures. “It will promote cultural creativity and entrepreneurship and create direct relationship opportunities for organisations, institutions, and brands like yours to interact with participants.


“Community outreach is an integral part of our mission. We are committed to engaging with and supporting local communities to address the issues of GBV and premature unions. Through our community outreach initiatives, we strive to create awareness on GBV and ways to report cases, and offer food resources to rural families,” Enyinnah said. He went on to share that they would also have an awards night where achievements would be celebrated. “We will also have a gala, also known as awards night, which is the last activity, celebrating achievements and recognising exceptional contributions across various fields. It honours creative talents, advocates for gender equality, and fosters networking opportunities among diverse esteemed guests.

AWDW engages over 2000 participants aged 18–50 every year, both directly and indirectly. Some of the participants in AWDW events are government delegates, ambassadors, and their diplomats,” shared Enyinnah. He further shared that on a date yet to be announced, they will also have two local designers and two models, male and female, travelling to Guinea for a fashion showcase on a date yet to be communicated. This will be through the newly-formed partnership.